Logo Design

Logo Design

Logo Design

Logos are the most relevant branding tool to build your company’s brand identity in the market. If your logo can convey your business message effectively and in an impressive way, it can help you easily create a unique identity. It will also help you build a strong persona for your business, differentiate you from your competition, and give your customers an impression of professionalism.

Test your Logo

Paul Rand, one of the most influential logo designers in the graphic design industry, has a seven-step assessment list to take into account when choosing your logo:

  1.  Is it distinctive?
  2. Is it visible?
  3. Is it adaptable?
  4. Is it memorable?
  5. Is it universal?
  6. Is it timeless?
  7. Is it simple?

Here’s some of our work

Logo Design:
Step by Step

 

When your logo goes into production, our team will dedicate three different graphic designers to work on your project. You will receive three different logo proposals designed by different professionals, so you can choose from various perspectives.

In order to design your logo, our designers will first conduct an assessment of your company’s mission and objectives, its target market and your own graphic preferences. Our designers will also take a look at your competition, exploring the graphics that are already being used in the market in order to produce a unique brand that will distinguish you from your competitors and that will effectively convey who you are. Your final files will be provided to you in various formats, suitable for print and digital media. We will also provide you with size and color parameters. 

Branding Packages

Branding Packages

Brand identity is key for your business or organization.

The corporate identity system supports your company’s brand objectives. It provides a unified graphic voice that talks about who you are and it highlights your points of differentiation among your competitors. The expression of your brand will evolve as your company grows or as it finds new branches in the marketplace. However, the consistency of your visual identity must be procured at all times in order to ensure proper brand recognition along the way.

Brand Identity Packages

If you are looking into standardizing your brand, we can design several pieces at a time. We offer packages tailored to your needs, which include print, digital, or a combination of both media. These tables are examples of packages that we offer to most of our clients. We will be glad to customize a package to suit your needs.

Marketing Material

Marketing Material

Communicate your message through multiple marketing platforms, print and digital.

As technological innovations offer new media outlets, our ways to communicate have gone far beyond print media. Most of our clients choose a mix of print and digital productions.

Our creative team has designed digital and printed materials, for a wide variety of clients including Northern Virginia Community College, Mary Baldwin University, Walmart, Volkswagen, Monster, CLS Strategies, Polar Star Consulting, ABC Solutions, Conservation International, as well as numerous real estate businesses and mortgage companies. 

Marketing materials provide the first look into your business.

Experts recommend to take a good look at your products and services your offer. Analyze your price points and define your target market. Then take that information and integrate it into your marketing materials. This will help you to achieve that “first look” and also ensures that your message is unified. A cohesive marketing campaign can involve print materials, such as business cards, postcards, flyers, posters, banners, booklets, tents, and promotional material.

In addition to print media, digital marketing pieces are an ideal way to get your message around. Digital pieces include interactive PDFs, custom graphics for social media, digital ads, and video production.

Achieve a cohesive message

Your marketing materials offer great benefits. For example, they can be a brand booster and salesforce weapons. Good marketing materials can create a lasting impression on the consumer and enhance your brand potential. They also work to tell the story of your business and they are a great way to get your message across. Whether it is a postcard, a flyer, a booklet, t-shirts, a banner for an expo, or even an ad for your car,  Bluewing Creative can help you achieve the correct message to reach your target market.

Web Design

Web Design

WordPress websites are highly versatile and user-friendly.

When it comes to web design, our preference is WordPress. WordPress is a platform that allows you design a great layout and add great functionality, while being able to modify text and images from the comfort of your office. WordPress also works really well with Google for a great SEO ranking, and it allows you to embed YouTube videos, Google Maps, and other content easily and without any coding ability. According to W3techs, WordPress has 58.55% of the CMS marketshare — more than all other systems (eg, Drupal, Joomla) combined. In addition, it is estimated that 30% of websites around the world are created in WordPress.

Mangione’s on Main

Mangione’s on Main is a restaurant website that has the capability to make online reservations through Yelp and make orders online. It is an easy way to show customers different menus, highlighting special features, such as vegetarian dishes. In addition to the website, our team of designers created the logo and other branding materials, including custom banners for the restaurant’s social media accounts.

https://www.mangionesonmain.com

Trade Works for Americans

Trade Works for Americans is an informative website. The news is updated on a regular basis and classified by categories, making the search easier for the audience. In this project, our designers created the logo, the website, and custom banners for social media.

https://tradeworksforamericans.com

Rocking Horse Fitness

The Rocking Horse Fitness website has a calendar to show upcoming events with a brief description. It also has online payment capability through a Paypal account. For this project, our team of designers updated the logo and created numerous branding items, from postcards, to custom banners for social media.

https://rockinghorsefitness.com